
Underwriting Guidelines: How to Avoid Application Pends
Underwriting is typically used in references to banks or insurance companies, but it simply means that an institution will receive a payment and, in exchange, they agree to cover any potential risk. With regards to merchant accounts, they are technically receiving a...

(Part II of III) How To Present Merchant Services to Your POS Clients
In the first part of this three part series, “How To Present Merchant Services to Your POS Prospects”, I covered different approaches to take when presenting merchant processing to your POS Prospects. In this series, Part Two, I will go over the steps I took to...

(Part I of III) How To Present Merchant Services to Your POS Prospects
Contract document with rubber stamp and pen. Sign contract concept. Flat style design vector illustration isolated on green background[/caption] A question I come across a lot from our partners is “What is the best way for me to introduce merchant services to my...

Top 10 Objections When it Comes to Merchant Processing
Let’s face it, many business owners see merchant processing as a commodity. And who can blame them? The industry pumps out salespeople who sell on rates alone and have limited knowledge of the industry, its regulations, and the systems that authorize their...

Bay Area POS Finds a Home with BOLD
SUMMARY Founded in 2005 as an IT company offering technical solutions to local companies, Bay Area POS (BAPOS) transitioned to a POS company in 2009 and continued to expand their offerings to meet the evolving needs of their 500+ clients. BAPOS ultimately found a...

The Digital Marketing Cycle- From Lead to Customer
Digital marketing has evolved and will continue to change for the unforeseeable future. In its infant stages, a business could see a good bit of traction from Search Engine Optimization (SEO) alone. Fast forward to recent times, many companies have had to find...

Tips on Informing Your Merchants About Additional Services Your Company Offers
Topics The Power of an online Blog Benefits of a client facing knowledge base Using drip marketing to stay consistent Use Priority I.S. as a resource You have an amazing company, and you’ve worked hard to include value added services that can help your merchants grow....

Understanding and Preventing Merchant Processing Holds and Reserves
There are a number of reasons a merchant can experience a credit card hold/reserve. There are also a number of things merchants can do to prevent this headache. Knowing the basics of credit card reserves and holds can save merchants quite a bit of frustration and...